"I Love It When Retail Brands Ignore Me." - Said No Customer Ever.

In 1995, Gary Chapman published a book called “The Five Love Languages.” This book highlights five common ways individuals express their commitment and loyalty to their loved ones including giving gifts, spending quality time, sharing words of affirmation, planning acts of service, and providing physical touch. Love languages need to be nurtured in different ways, in order to show you care. 

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It isn’t you, it’s me. Retail has changed and are brands losing out?

Most people have heard those words at one point or another in their lives. When it comes to the love triangle of retailers, brands, and customers, is the customer choosing competitors or retailers over your brand? After building retail solutions for five years, I've learned that the new face of retail isn’t about selling the customer the items you want, it’s about selling the customer what they want. 

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Internet of Things – A Glimpse at the Market

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International expansion: the future of Latin America

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How to execute your international sales strategy

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RevGen 2014: MarketStar Nominees

We are excited to announce eight of MarketStar’s leaders have been nominated for RevGen 2014, an award sponsored by Mercato Partners designed to recognize those who excel at generating revenue for their companies.  Check out this infographic highlighting our fantastic nominees:

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3 strategies for targeting international sales

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Making the Leap: Tips on expanding your international market

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Does The World Cup Generate World Record Sales in the US?

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4 Global Insights on Corporate Storytelling

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