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Recent Posts by Guest Blogger - Michele Markus - Omnicom Worldwide Enterprise Lead

 
Michele brings a unique blend of content and context to lead Omnicom’s largest international healthcare businesses around the world. Her background is in healthcare professional communications, global commercial strategy, and organizational performance management consulting. Michele was with CDM New York for more than 11 years and most recently led the global commercial strategy consulting division. Michele has commercialized specialty, oncology, primary care, consumer / OTC surgical and device products in more than 130 markets worldwide. Passionate about blazing new trails, Michele founded and led the CDM New York Emerging Markets and Established Products Group during which she did marketing secondments in Latin America, Eastern Europe and Asia Pacific. She has been a repeat Keynote Speaker at the Annual Emerging Markets Commercial Excellence Forum. She is the Creator and Leading Expert on Strategic CartographySM, which helps biotechs, diagnostic and pharma companies commercialize in these shifting markets – breaking down traditional Global, Regional and Local mindsets. Michele was a Speaker at The 2015 Cannes Lions Health Festival on working in consolidation and collaboration models in healthcare: Consolidations – Beyond the FairyTale. She is also a frequent Speaker on trends and best practices in international and emerging markets and was the Founder and Creator of SHIFT:Health – the private invitation-based healthcare exchange event which focuses on the wider political, socioeconomic and policy shifts affecting the health industries and how to invoke actionable change. Her focus on helping clients succeed around the globe and across the lifecycle is evident in her development of the Ultimate Multinational Launch Checklist: A Primer and Best Practices - Approaches in Lifecycle Management. Michele prioritizes talent management as a differentiator in our industries and is on the Governing Body for OmniWomen – Omnicom’s Global Women’s Initiative where she focuses on international impact and expansion. She is also a Board Member of the Alliance for Aging Research chairing the Communications Committee. Before joining CDM in 2004, Michele was a Senior Consultant with the Deloitte & Touche’s Organizational Performance and Communications Practice, where she worked with major health and financial services companies on merger and change management activities.
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Six Lessons from Aiming to Run a Successful Global Team

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As a growing international sales and marketing company, MarketStar is invested in gaining understandings on managing global teams effectively (we are in 55+ countries). As a resource we have engaged with Michele Markus, Omnicom Worldwide Enterprise Lead, to share with us her lessons on managing global teams effectively. She brings vast experience and knowledge into this topic. 

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